A one-page website can be an effective solution for certain purposes, but they’re not suitable for every type of business or content strategy. What is a one-page website? A “one-page website” is a type of website that presents all of its content on a single HTML page, unlike a traditional website that may have dozens […]
Design
Painless web design
Building a website can be a long and messy process, but it shouldn’t make you miserable. Whether you’re working with a designer, or going it alone, we’ve gathered a few tips to get you through it with your sanity intact. Why is making a website so hard? People often ask me why I build websites. […]
Website accessibility guide
Is your business website accessible to everyone? Even to those with disabilities? Learn how to make your website a better experience for all of your visitors. What is web accessibility? Web accessibility is the practice of making websites usable for all visitors, including those with disabilities, impairments, and limitations. Making your website accessible involves following […]
Web design mistakes
An exploration of 42 of the most common website design mistakes you’re likely to come across on the internet, including comments on typography, layout, images, usability, and more. 42 common website design mistakes We’re often asked to audit websites for performance, conversion, and design issues. This article highlights some of the most frequent design mistakes […]
Websites that work
This short guide covers seven key areas that you should focus on to help your website function at the highest level. These steps aren’t complicated or expensive, plus you can get started today. Seven keys to online success Is your website working hard for your business? And if it is, how do you know? Whether […]
When to hire a new web designer
Do you need a better web designer? Not all cheap websites are bad, but if you’re not thrilled with the look or performance of your current website, this article might help explain why. Is your website guilty? If your livelihood depends on your online presence, then there are few things worse than a website that […]
A Single Window
Constraints are good ” … life is much more successfully looked at from a single window, after all.” — F. Scott Fitzgerald / The Great Gatsby 1925 In the context of his masterpiece The Great Gatsby, Fitzgerald probably wasn’t thinking about web design. I get that. More likely, this memorable line suggests that a person […]
The truth about logos
Are logos really that important? A lot of experts don’t think so. So, before you spend a dime on discovery sessions, personas, or mood boards, read this article. Logos are overrated There, we said it. It’s a controversial opinion, especially if you’re a graphic designer or “brand strategist.” But honestly, some of the most recognizable […]
The power of emotion
When done properly, color, images, typography, and layout can generate a lot of emotion. That’s something to think about when you’re doing your next sales presentation. Or re-designing your website. Don’t be boring The impact of using emotion in web design is significant and far-reaching. Emotion-based design (also known as affective design) is a design […]
